I'm LB, the founder, and owner of NSS!
I launched my first conscious athleisure collections in June 2018 after months of contemplation, research, planning and creating behind the scenes. As I learned about social and environmental exploitation in the fashion industry, I was motivated to create a positive alternative in the altheisure wear niche, the style of clothing I wear every day. I feel proud that I started something I am passionate about, I am driven to bring more awareness and advocate for fair fashion, for people and our planet.
As I close the chapter that is 2018, I want to share a bit about the ebb and flow that this journey has been the past year.